Fred Pelard

Strategy + GenAI & Agentic AI Strategy = 25+ years a strategist, 20+ years a trainer. 500+ training sessions on strategic thinking delivered since 2005. Author of best-seller "How to Be Strategic" (Penguin, 2020) GenAI = Rocket scientist by training (inc. statistics, and 20th century early AI versions). AI entrepreneur since 2017. Founder of AI startup HappyBunny.ai in 2022. Resident at Station F (world's biggest startup incubator). 80+ training modules on GenAI & Agentic AI delivered since 2023

About the course

7 hours of video content 4 Modules (c. 1h45 each)

1. Discover Executive AI

beginner-friendly module to help professionals overcome hesitation, gain confidence using ChatGPT and 3 other LLMs for work tasks, and understand AI’s limitations. Ideal for those new to hands-on GenAI due to scepticism or lack of time. No prior experience required - just a willingness to get started and build practical AI fluency. For everyone else, we also cover at speed 40+ essential tools for Executive AI work (wrappers, agents, etc).

2. Think with LLMs

practically shows how to use LLMs to enhance strategic decision-making, including prompt engineering best practices (3 Hops, RoCoTaFo, etc), using structured frameworks (Pyramid, Happy Line, etc) and recognising LLMs' thinking blind spots (Propelling Questions, etc). Participants learn to move beyond basic queries to sophisticated multi-step reasoning that dramatically improves output quality and reliability.

3. Research like a Machine

uses AI to execute landscape analysis for strategy formulation. Demonstrates how to implement end-to-end research workflows, multi-modal models, verification tactics, etc, to aid decision-makers in developing robust, data-driven strategies. Covers the critical skill of cross-referencing multiple AI sources to eliminate hallucinations and ensure accuracy.

4. Persuade with GenAI

explores modern versions of multi-sensory storytelling with multiple frontier GenAI tools (or the in-house variants approved by the company). Image & video generation with Kling and Veo, avatars with HeyGen, data-viz best practices with Genspark, etc. Shows how to create compelling, professional presentations that capture attention and drive action.

Curriculum

    1. (Included in full purchase)
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Master GenAI

7 hours to Mastery

Join the AI revolution! 🤖

Dive in, learn at your pace, and Master Gen AI 🧠

£747.00