Modern Strategy Theories

taught by Fred Pelard

Course description

Over 65 minutes and 14 videos, "Modern Strategy Theories" shows you the next steps into the world of business strategy theories.

This course explains the theoretical premise behind 3 very powerful theories of strategy formulation: Kim's Happy Line, Index's Value Disciplines, and Prahalad & Hamel's Strategic Intent & Core Competencies (SICC).

We cover the pros & cons of each theory, with some examples, and discuss ways to use these in practice on a wide range of complex problems (strategy formulation, business unit marketing plans, etc).

Fred Pelard
Fred Pelard